Key Takeaways Read More: Executive Positioning 101: How to Align Personal and Company Branding for a Strong Debut One of my all-time favourite songs is The Gambler by Kenny Rogers. And no, it’s not just because of the old-school charm, it’s that line in the chorus: “You’ve got to know when to hold on, know…
Key Takeaways Read More: Digital Marketing for Beginners: Which Metrics Should You Be Tracking For Success? Yes, you read that right. See, I’ve seen plenty in my professional career. From my early days working in advertising, to switching to the client side in oil and gas, financial services, trading and e-commerce sectors, and now as…
Key Takeaways: Read More: Digital Marketing for Beginners: Which Metrics Should You Be Tracking For Success? Earlier this month, I was implementing some new growth strategies for one of my clients, a fast-rising grocery company in Lagos. One of the things I introduced was using screenshots of their Google reviews in social content. The goal?…