About me

I have always had a special relationship with words and selling stuff.

From committedly going to the bookstore with my dad and sister every weekend to buy one book each, to reading my first Sidney Sheldon novel at 6 years old and on to being an active debater in high school, words have been a part of me from my earliest memories. My earliest memory of selling was at the age 6 or 7, when I convinced my classmates to buy plain sheets of paper from me – at a premium, too!

With a knack for telling (often outrageous!) stories growing up, keeping those around me in awe and convincing them to take actions, it was no surprise that my career kicked off with a copywriter role, helping to shape the narratives for different brands.

Multi brand, international work experience

With a diverse and extensive background delivering content, marketing and communications results for global brands across different business sectors, I bring a unique perspective to every project.

Some of the companies I have worked at include Xapo Bank, First City Monument Bank, Standard Chartered Bank, Oando and BetOnMarkets.com (now Deriv.com). My early agency experience spanned working on brands such as Benylin, Vimto, Sparwasser and much more.

Love language – travel

Still trying to figure out which is greater – my love for marketing or for travelling.

I’m fascinated by architecture, airports and tea (in no particular order), which translates into quite a bit of international travel discovering new places. Immersing myself in new cultures does wonders for my creativity, so it’s definitely a win on all fronts – plus, starting a travel blog is really high on my “To do. Really Soon” list!